Design adds value faster than it adds costs. —Joel SpolskyPlanned Parenthood Columbia Willamette operates health centers across Oregon and Southwest Washington to provide reproductive and sexual health care. They needed a full-time Graphic Designer to create print and digital marketing collateral that adhered closely to their brand guidelines while adding artistry to projects as needed.
Social media graphic for the education department.
Social media graphic for the education department.
The Annual Luncheon invitation.
The Annual Luncheon activity sheet.
The Annual Luncheon digital report.
CLIENT
Planned Parenthood Columbia Willamette
BRIEF
I created the art direction, graphic design, and illustrations for the 2018 PPCW Annual Luncheon with the theme: “dissent.” The focus was on Ruth Bader Ginsburg's policies, and a strong graphic was needed to convey the message. In addition to illustrations and design, I created the concept for the activity sheet, which people could use as an activation tool and a coloring project during or after the luncheon event.
[ If you’re feeling an activist urge, you can download a copy of the Dissent activity sheet here: lornanakell.com/rbg-activity-page]
For the 2017 Annual Report, I provided art direction, layout design, infographic design, and illustration.
SKILLS
Concepting, art direction, illustration, design, copywriting
TOOLS
Adobe Illustrator